Home Water Damage Restoration Case Study
ONLINE BEHAVIORAL MARKETING PLATFORM
Conducted For Water Restoration In The Local Area Of Largo, Florida.
The following analysis of Online Behavioral Marketing is an example of its proprietary software and systems being utilized to highly target specific zip codes areas for residents to find the offered Water Damage service the very second they require the need. The platform was directed to target Largo, Florida and neighboring zip codes, to deliver highly calibrated website pages with relevant Content in Context to the search engine user seeking to find a local service provider to restore homes from Water Damage.
Online Behavioral Marketing launched the high quality website on May, 13th 2013. A brand new URL and website that quickly received a HubSpot Marketing Grade of 26 out of 100 in just 18 minutes. After 16 hours of launching the new website the Marketing Grade was at 43 and a perfect SEO score – please note that this did not include back-linking or business listing websites. Within a week, the website was receiving 297 Unique Visitors with a 1% Bounce Rate, along with 609 Page Impressions. Not to mention that within the first week, the website reached the #1 Google position for “Water Damage” in Lealman, FL.
The Proprietary Software & Systems Platform targeting local search in water restoration for Alter Restoration LLC.
Shown below are the analytical screenshots of a Online Behavioral Marketing target website from a dead start on 5/13/13.
•Website Launched on 5/13/13 at 8:57pm
•18 minutes later
•16 hours and 56 minutes later - Perfect SEO score without ANY benefits of backlinking or listings in the 14 major listing groups.
•By the 7th day, 297 Unique Visitors. 1% Bounce rate. 609 Page Impressions.
•Also on the 7th day, the site received a in #1 Google position for "Water Damage" locally in Lealman, FL.
Website received top positions by Google on the following local regions:
•30 day Google Local Search Ranking