Justin Bieber Fan Club Website Case Study
ONLINE BEHAVIORAL MARKETING PLATFORM
Conducted For A Justin Bieber Fan Club.
The following analysis of Online Behavioral Marketing is an example of its proprietary software and systems being utilized nationwide in the United States for a Justin Bieber Fan Club during the Justin Bieber’s Believe Album release. The highly calibrated website was launched with the assistance of the proprietary software and systems platform to target individuals seeking for the latest news and events surrounding Justin Bieber. Considering the amount of content posted daily regarding Justin Bieber, Online Behavioral Marketing was able to successfully garner a very quick and engaged group of website visitors wanting to join the Fan Club.
The high quality website was lunched with a brand new URL and Website Design on November 15th, 2012. The website very quickly received a 1% bounce rate and received 35,449 Unique Visitors in 5 and a half months. The fifth month alone received 18,823 Unique Visitors, with 46,319 page views. This is strong evidence of the Online Behavioral Marketing software and systems platform.
The Proprietary Software & Systems Platform targeting Justin Bieber fans for Justin Bieber's Best Fan Club Blog.
Shown below are the analytical screenshots of a Online Behavioral Marketing target website from a dead start on 11/15/12.
•Website Launched on 11/15/12. Received 35,449 Unique Visitors in 168 days with a 1% Bounce Rate.
•18,823 Unique Visitors on the 5th month alone. Along with 46,319 Page Impressions and 1% Bounce Rate.
•Content stopped being posted on Nov. 2013, but site still received 35,063 Unique Visitors, 43,470 Page impressions on 8/4/14